Story by Kaleb Roedel
Before the coronavirus pandemic pumped the brakes on the U.S. economy, Northern Nevada was on a roll.
Thanks to greater Reno-Sparks’ business-friendly climate, deepening talent pool, and access to a high quality of life, companies have flocked to the region like clockwork over the past several years.
Though the growth stalled for a few months because of the COVID crisis, the economic engine is revving back up in Reno-Sparks as the state continues to gradually reopen.
With that in mind, the NNBW is checking in with CEOs of some of the companies that migrated to the region over the years to find out exactly why they chose Northern Nevada, and what opportunities and challenges they have faced since launching in Reno-Sparks.